The Perfect Client: Who Do You Want to Work With? We’re all guilty of it: playing favorites with certain clients. There are always going to be clients that you mesh well with, whether that is due to compatible personalities, clients who pay well and on time, or clients who seem to understand you and your business better than anyone. …

Do you have one of those notebooks filled with ideas and goals on your desk? When is the last time you flipped back through it? When is the last time you attempted to put any of those ideas into motion or worked toward those goals? …

With 1.8 billion page views per month, Reddit generates a lot of traffic. And with 130,000 communities covering every possible topic, Reddit is the world’s largest community website that can offer targeted advertising opportunities to maximize your budget and snag those customers you’ve been dreaming about. What Can Businesses Do with Reddit in 2022? If you stick to…

“Business has only two functions — marketing and innovation.” — Peter Drucker. Peter Drucker was about right about business only having two function. However… for this to be possible, your business needs cash, and lots of it. When you don’t have the necessary funds to achieve your marketing and innovative…

When Bill Gates famously coined the phrase “Content is King” in 1996, he already envisioned how the new world would be shaped by content. Why? Competition is stiff amongst businesses today. It is commonplace for business owners to invest in different strategic campaigns to engage both their old and new…

It’s something many entrepreneurs have mixed up, and that is the notion that you’re a born entrepreneur. Make no mistake, in many ways you are! …

Most businesses are on social media — including 97 percent of all Fortune 500 enterprises — and almost all of them have one thing in common — an impressive social media strategy. Why Have a Social Media Strategy? The power of social media cannot be neglected but… you can’t get real results without a proper strategy. …

A high turnover rate is a major problem affecting most industries. The national average turnover rate in 2019 was 36.4 percent, a jump of nearly 10 percent from a record of 27 percent in 2018. The number has increased by 88 percent since 2018. Many people argue that this happens…