Upstream Profit with Steve Barton
What if the very hard work you’re putting into your business is actually the thing keeping you stuck?
Our guest today led a third-generation company through 10x growth from a six figure plateau to over two million in revenue, only to discover that massive growth can sometimes mask a complete lack of profit.
He was drowning in complexity and stress until he realized that the “brick wall” he hit wasn’t just an operational one — it was a plateau of awareness.
By flipping his perspective and taking control of a hidden part of his industry’s ecosystem, he transformed a stagnant family legacy into a high-performance machine that caught the attention of Harvard Business School, and led to a successful exit.
Welcome to today’s episode of Your Business Growth Podcast. I’m your host, Jeremy Shapiro, author of Your Business Growth Playbook, and my guest today is Steve Barton.
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